（中外新闻社 在中外新闻网记者 刘大伟 斌斌）当下的国际互联网技术的成熟发展, 直播行业迎来一轮新热潮。在中国,直播已成为国家发力的重要引擎。11月21日，各国大使和副大使来到广州（腾讯）服务商的直播基地，这一刻大使慢慢地变成“主播”，每个国家都展现了“为国家卖货”的神奇能力，“大使直播间”开播7分钟，迎来了19万多的粉丝，近18万网民发表了看法，此举令各国外交官们激动不已。
With the mature development of today’s internet technology, the live broadcasting industry has ushered in a new upsurge. In China, live broadcasting has become an important engine of national economic development. On November 21st, foreign ambassadors and diplomats came to the Guangzhou (Tencent)Live Broadcasting Base and gradually became "internet anchors" through their promotion programs. Every diplomatpromoted the unique culture and products from their own countries. Each "Ambassadors Live Broadcasting” program lasted for 10 minutes, and the program attracted more than 150,000 fans, and nearly 180,000 internet views in total. This result impressed all diplomats with full excitement.
In the afternoon, Home and Abroad News Press held the opening ceremony of “Home and Abroad News Press (Tencent) Ambassadors Live Broadcasting”.President Wei Yan said that “Home and Abroad News Press (Tencent) Ambassadors Live Broadcasting” was officially launched, marking another important step forwardinto the new media era. The Ambassadors Live Broadcasting promotion programs aim to bring famous products from various countries to a large number of Chinese consumers through establishing cultural and business connections between China and those countries. With China's “Belt and Road” initiatives, this program could also help the countries to recover from the economic downturns and contribute to the construction of the community of common destiny for all mankind. It is an international trend to start e-commerce in China. Some countries have taken the lead in occupying the market, such as Russia and Uzbekistan, more than ten countries have opened national flagship stores in Chinese online Tmall to display their "national business cards".
Mrs. Wei also pointed out that in the post-pandemic period, global problems, challenges and risks one after another, we need to work hand-in-hand, side-by-side to spread the positive energy and peace development concepts, to deepen practical exchanges and people-to-people exchanges under the “Belt and Road” framework.
In the broadcasting room, all ambassadors and diplomats personally delivered the programs bythemselves. With their Chinese help Mr. Alan, the Vice President of Home and Abroad News Press, they introduced the unique culture and products from Europe, Latin America and Africa, and also discussed cultural and business opportunities on the air.
The first broadcasting program was hosted by the Slovak Ambassador to China, H.E. Mr. Dusan Bella. He came with full preparation, and he displayed Slovak red wine, crystal wine glasses, Muppet Babies, artworks by Slovak young artists. The most interesting product from Slovakia is the “Flying Car”. At that moment, the number of his fans were increasing dramatically, and he deeply felt the greatness of booming Chinese internet technology.
H.E.Mr. Fernando Lugris, the Uruguayan Ambassador to China, walked into the broadcasting room to promote Uruguay's rich experience in agriculture, and at the same time he displayed the unique Uruguayan culture to all viewers. He hoped that the two countries would have more exchanges and cooperation in culture, sports, education and other sectors.
The Iceland Ambassador to China, H.E. Mr. Gunnar Snorri Gunnarsson, walked into the broadcasting room and immediately introduced his country to all viewers. He said that Iceland has rich experience in the application of geothermal energy as well as famouspure, fresh and pollution-free Icelandic seafood, especially Icelandic crayfish. Icelandic cattle and sheep are naturally raised in the wild as well. Iceland's specialty products include Lysi fish oil, cod oil, omega-3, salmon oil, shark oil, etc., which are suitable for children and pregnant women. In addition, Iceland's blue lake cosmetics, fish skin products, chocolates and handicrafts are very famous gifts around the world.
Beninese Ambassador to China, H.E. Mr. Simon Pierre Adovelande came into the studio with a small plate of “Golden Soybeans”. He wanted to recommend the unique agricultural products from his country. He said: "the map of Benin is like a key. Benin is your key to Africa. I came to the studio today to give you this key." His words suddenly shortened the distance between Chinese internet friends and Benin.
Tanzanian Ambassador to China, H.E. Mr. Mbelwa Kairuki, joint the broadcasting program with a box of gems. He said that Tanzania is a country rich in mineral resources. Now, gold and coal mines are being developed, and rare metal mines and oil and natural gas are also wildly developed. In addition, the development of natural gems is the most potential and attractive sector in Tanzania. After the discovery of blue purple transparent crystals in Tanzania, its position in the global gem industry is quickly increasing. In the studio, a beautiful lady was acting as a model to show the charm of Tanzanian gems.
Other foreign diplomats to the “Live Broadcasting” programs included Deputy Chief of Mission of Maltese Embassy, Mr. Jean Paul Gatt, Deputy Chief of Mission of Tunisian Embassy in China Mr. Mustapha Abid, Bangladesh Minister to China, Mr. Masudur Rahman etc. They actively promoted their countries and unique products and shared their views about Chinese post-pandemic economic recovery progress, especially the agricultural products for poverty alleviation. This greatly helped the return of local economy through effective poverty alleviation methods.
All ambassadors and diplomats also attended the Grand Opening Ceremony of “Home and Abroad News Press Ambassador’s Live Broadcasting”.
The President of Home and Abroad News Press Mrs. Wei Yansaid in an interview that China's big market isa great opportunityfor the world. China is the largest single market with a population of 1.4 billion, as well as the world's largest and fastest growing middle-income groups, undoubtedly it has a huge attraction with tremendous opportunities for all countries. “Home and Abroad News Press Ambassador’s Live Broadcasting” is more dynamic, inclusive and sustainable platform to promote economic globalization process, allowing different countries to share China's development opportunities and achievements as well as the benefits of economic globalization.